Arts & Crafts

Happy Hour Homemaker

about

Happy Hour Homemaker (HHH) is a home decor boutique based out of Meridian, Idaho with a twist! Customers are able to attend private "sign parties" where they can DIY their own custom wood signs, making it a fun and interactive shopping experience. HHH also has goods available in-store for purchase from local small businesses in the surrounding Treasure Valley Area. 

 

strategy

empath worldwide helped Happy Hour Homemaker with:

  • Branding

  • Social media

  • Virtual event planning

Objectives: 

  • Marketing take-home sign making kits in the era of social distancing via social media and videos outlining the behind-the-scenes of how to make a sign

  • Promote store relaunch and grand reopening with new store inventory when restrictions allow 

results

In three months of engagement with Happy Hour Homemaker, empath worldwide:

  • Developed a brand book and new logo for HHH

  • Provided social media graphic templates for the client to use and change from time to time depending on seasons and specific uses 

  • LinkedIn
  • Instagram
  • Facebook

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