Growing up in a multicultural home of artists, in the entertainment capital of the world, has instrumentally shaped Maya. From recording American Idol audition tapes in her living room at the age of 3 to reporting live from Maine’s 2018 gubernatorial headquarters, life has always been about performing. To quote Shakespeare, “all the world’s a stage.” For Maya, each moment on that stage is artistically and strategically crafted to convey a little more of us and our collective narrative. It is because of this worldview that she decided to reposition her career path from professional dance to public relations and journalism. Through PR internships in the entertainment industry and extracurriculars in broadcast journalism, she learned that unapologetically and authentically defining, empowering, and performing our narratives matters. It's with this mindset that she's able to produce dynamic and innovative work, champion her team members, and walk into any room with her full self.
EXECUTIVE DIRECTOR, FOUNDER
Geneve is a Boise transplant who traveled 2,658 miles to Boston, Massachusetts to study Public Relations at Boston University. She has previously worked in integrated marketing at Her Campus Media, digital media at Thropic, and Public Relations at double e public relations. On campus, she welcomes new students as a Dean's host for the College of Communication. Geneve has a specialty in social media/influencer strategy and copywriting. She enjoys spending time outside hiking, practicing yoga, and reading. Her favorite book finished this summer is Normal People by Sally Rooney (now a Hulu/BBC show!).
EXECUTIVE DIRECTOR, PARTNER
Ryan was born and raised in Huntington Beach, California, and has since settled in Boston. He is currently finishing up his master's degree in Public Relations from Boston University. Public relations is Ryan’s passion, and he loves all areas of the communication industry. Before joining Empath Worldwide, Ryan has served as an Account Supervisor, Director of External Affairs, and, most recently, Vice President of PRLab, Boston University's student-led PR agency. Also, Ryan spent three years working in fashion PR, where he worked for a startup brand to build their reputation and create a strong social media following. He is currently a Project Lead for COMLab at BU and is the President of COM Graduate Council. Through his studies, Ryan found a passion for purpose-driven PR and corporate social responsibility. After graduating, Ryan hopes to work in either health communications or public affairs and eventually receive his MBA.
DIRECTOR OF EXTERNAL OPERATIONS
Sanjana was born in India, raised in Jakarta, Indonesia, then came to Boston, Massachusetts to pursue her bachelor’s degree at Northeastern University. She is currently pursuing a major in Business Administration, with a concentration in Marketing and a Minor in Communications. Her previous internship experiences include being an advertising intern at Bates CHI & Partners, marketing intern at McCann Worldgroup, Talent Acquisitions co-op at Brown Brothers Harriman, and marketing intern at Stain Studios. For fun, Sanjana enjoys painting, baking, and playing with her dog!
DIRECTOR OF NEW BUSINESS
Archelle Thelemaque is a public relations professional entering her fourth year at Boston University studying public relations, political science, and African American studies. Currently, Archelle is a Ketchum Summer Fellow and a PR intern at Racepoint Global. She is passionate about storytelling from unique perspectives, brand management, and social media marketing. Archelle's previous experiences include non-profit PR for the National Center for Citizen Safety and the Fernbank Museum of Natural History, agency PR with Boston University's PRLab, and corporate communications with Cobb EMC. She has also worked on local political campaigns and is an active member in BU's community as a radio DJ, art publication editor-in-chief, and student life ambassador at the Howard Thurman Center for Common Ground. When she's not working, she loves to find new binge-worthy shows, listen to music, and go on (very) occasional runs.
DIRECTOR OF MEDIA RELATIONS
Rachel is originally from Los Angeles, California, but has now made Boston her home. She has experience in medical marketing, fashion pr, and event planning. In the past, Rachel was an account executive and an account supervisor for Ben & Jerry’s at PRLab. Rachel also planned Sigma Kappa’s Primary Recruitment events during the Spring 2020 semester as VP of Membership. Now, Rachel is the Lead of Internal Communications at COMLab, President of Operations at PRLab, and Director of Branding at empath worldwide. Apart from work, Rachel loves traveling and exploring new cultures and cuisines. Some of her favorite trips include Vietnam, The Galapagos Islands, and Spain. In the future, Rachel hopes to continue working in integrated marketing communications, specifically in branding, to develop and maintain the brand's image, mission, and guidelines that make the brand unique amongst competition.
DIRECTOR OF BRANDING
Marisa is originally from a small town in Connecticut. Her love for the city brought her to Boston University. She is currently a senior majoring in Public Relations with a minor in Innovation and Entrepreneurship. Marisa has experience in tech, healthcare, and non-profit PR. She has a passion for making an impact with her work and strives to motivate others. In her free time, she loves hiking, running, and watching Netflix!
DIRECTOR OF SOCIAL MEDIA
Anjali is a cultural chameleon. Of Indian origin, Nigerian upbringing, and a blend of Eastern & Western education, she passionate about everything she does. Her exposure to different traditions has enabled her to build strong interpersonal skills. Anjali has previously served as an Event Producer at Expat Society Boston, Marketing Intern at PAKT Hong Kong, Hype & Steam Nigeria, and a caller at Boston University Telefund. She is focused yet diverse, meticulous yet flexible, outgoing yet introspective, and committed to delivering the best. Besides working, Anjali spends her time singing in the shower or perfecting her smoothie bowl recipe in the kitchen! After graduation, Anjali hopes to pursue a Masters in Consumer Psychology.
Aimee was born in Boulder, CO and came to Boston, Massachusetts to pursue a bachelor’s degree in Public Relations at Boston University. She currently serves as the Vice President of the College of Communication Student Assembly and has served as a Social Media and Marketing Intern for Luvin Arms Animal Sanctuary. Aimee specializes in social media, creative direction and copy writing. In her free time, she likes to travel, surf and spend time in nature. After graduation, Aimee wants to pursue a career in public relations and hopes to travel the world.
DIRECTOR OF EVENT PLANNING
Born and raised in Honolulu, Hawaii, Kacia traveled miles across the Pacific Ocean and the continental US to study Advertising at Boston University. She has previously served as an Art Director for Boston University's AdLab, a Graphic Design Intern at UpCancer, and a Marketing Intern at CARE International UK in London. Her creative process requires consuming copious amounts of tea while listening to true crime podcasts. In her free time, she is either browsing Pinterest for design inspiration or looking for more books to read (while ignoring the ones she already has). In the future, she hopes to continue to use her design experience to help non-profits turn intent into impact.
Gabrielle was born in Washington, DC, and has lived in Arlington, Virginia for all 21 years of her life. She has been pursuing her bachelor’s degree in Public Relations, as well as minors in Professional & Technical Writing and Marketing at Virginia Tech. She previously served as the Events Chair and Community Outreach Chair at PRSSA’s chapter at Virginia Tech, and is currently serving as President for the 2020-21 school year. She has also held positions as an Intern at A. Dominick Events, Intern at Eleven Eleven PR, and Campus Lead at Home From College. Gabrielle specializes in Media Relations and Event Planning. In her free time, she loves to run, drink iced coffee, and test out new recipes in her kitchen. After graduation, Gabrielle plans on pursuing a career at a lifestyle PR agency, specializing in restaurants.
CO-DIRECTOR OF INTERNAL OPERATIONS
Eugênia Álvares Affonso
Eugênia was born and raised in São Paulo, the largest city in Brazil. At 16 years old she took a leap of faith and moved to the United States by herself to finish high school and then to attend college. A compelling storyteller, curious and skeptical about (almost) everything she hears, Eugênia decided to double major in journalism and public relations as a way to combine her two main passions: writing and communicating professionally to advocate for causes she believes in. Currently a fifth-year student at Boston University, Eugênia’s previous experiences include fashion and in-house PR, fashion and lifestyle blogging, freelance event coverage, and investigative journalism. In her free time, Eugênia enjoys binge-reading The New York Time’s Modern Love column, spending time with her family, and trying new healthy recipes.
CO-DIRECTOR OF INTERNAL OPERATIONS
Growing up in Hartford County, Connecticut, Cassidy always had her foot in several hobbies, whether it was skateboarding, pageantry or curating music playlists she was always telling a story. Cassidy graduated with a degree in Information Science & Society with a minor in Public relations from The University of Arizona. Her past experiences include being the PR intern for The UnitedWay of Tucson and Southern Arizona, Social Media Manager for the Department of Communication at her University as well as founding Hypertouch Streetwear. When she's not working you can find her skateboarding, listening to new artists, and making oat milk lattes as a trained barista.
CRISIS COMMITTEE CHAIR
join our worldwide team
The volunteer role of Creative at empath worldwide is a project-based commitment for a specified time period (one-month, three-months, or six-months) to create and implement deliverables such as social media posts, media lists, pitches, design, branding materials, or event plans that meet the needs of our clients.